Building a startup can be both exciting and exhausting, we know. You’re treading the path least followed and there’s a lot at stake- you really deserve some accolades. Yet, you should know that irrespective of the amount of funds at your disposal, there’s one thing you cannot afford and that’s a mistake. The fact that you have so much to consider doesn’t help matters. Should you hire freelancers or full-time staffs? How much is too much salary? How can you curb cronyism? etc. There’s no end in sight.
Knowing that 9 out of 10 businesses fail in their first year is both a blessing and a curse. The pressure is even heightened because you know that the success of your business rests on the shoulders of your employees. The staff you hire will make or mar your venture, they’ll either improve your revenue or burn through your available funds.
You probably know all these already. And sadly, the knowledge of the problem isn’t the issue, rather, it has engendered several other problems. According to this post, some of the main issues startups deal with include;
- Where to find the right mix of team members?
- How to conduct tests to assess their performance?
- Inability to afford a decent office space or a regular salary.
What then is the right approach when it comes to human capital? Who can you trust? The simple answer to this question is, Freelancers. Trust Freelancers! There are several reasons to hire freelancers for your startup and some of these reasons will be discussed below.
Freelancers are Cost-Effective
With a full-time staff, you are required to pay minimum wage at least for the person to carry out certain tasks. However, when you need a blog post or a mobile app, you can easily hire a copywriter or a web developer to help with the project and you pay strictly based on the requirement. No more, no less!
You do not need to share equity or promise freelancers a percentage of your profit. All you need to do is to pay them for the service rendered and you can also leave a tip. Thinking of retirement plans, insurance coverage, transport allowance, and housing allowance? Well, those days are over! You don’t even need to pay to train them to carry out your tasks- these freelancers were born ready! More than anything, the amount you save when you hire a freelancer is the most satisfying advantage you get.
Hiring Freelancers Opens You Up to Variety
And you know that variety is the spice of life, right? Look at it this way. When you hire an employee, you get to enjoy the creativity and sagacity of that awesome staff! Day in, day out, you keep seeing new ideas and concepts. However, take a minute to think of what would happen when you have access to 100 different staffs like this. You get to enjoy the same experience in manifold ways. Brilliant, isn’t it?
Freelancers are Knowledgeable and Experienced
More so, as a startup, you need team members who have in-depth knowledge of the market and years of practice in the relevant industry. Usually, top companies pay above-par salary to attract this sort of talent. However, you can have access to freelancers who are equally adept in their field. Take, for instance, you need to write a sales pitch to a venture capitalist.
Rather than hiring a smart individual who just acquired an MBA, why not go for a freelancer who has written hundreds of similar letters? Basically, you’re hiring based on the referrals and portfolio and not based on the CV. Think of how much it’ll cost to hire the most hardworking employee in a rival firm and the cost of working with a 5-star freelancer. No-brainer, right?
Finally, Freelancers are Readily Available
Rather than forcing Obinna, your co-founder who studied electrical engineering, to buy a camera and learn how to edit your company’s pictures, you can easily hire a photographer for a project.
It gets better, you can easily share your goals and objectives with them and they can easily get to understand what’s expected of them. This will not only expedite the growth of your business, it will also give you ample time to focus on more pressing issues.